How Lucky Car Turned a Stone Mishap into a Fun & Effective Ad
The Challenge: Turning a Common Problem into an Engaging Story
​
A small stone crack can quickly turn into an expensive problem—but most drivers ignore it. Lucky Car wanted an ad that educated customers while making them act fast.
Our Approach:
A Cartoon That Sticks
We created a playful animated video featuring a sleepy cartoon stone that gets launched into a windshield. The bold, branded visuals ensured instant recognition, while the lighthearted tone kept viewers engaged. The ad was optimized for YouTube, Instagram, and Snapchat, ensuring maximum reach.
The Magic Fix: A Quick Repair Solution
Rather than showing the full repair process, we used a clever shortcut: the car enters the shop, the garage door closes, magic dust appears, and the car rolls out fixed. A simple, effective way to keep things fast and fun!
The Power of Sound: Macjingle’s Audio Magic
Macjingle’s expert sound design brought the animation to life. From the funny "pop" of the stone waking up to the sparkling repair effect, the sound added personality and impact.
The Results: 324K Views in a couple of days!
In less than one week, the ad hit 324,000 views on YouTube as a paid pre-roll. The strong engagement shows that the fun, relatable approach kept viewers watching.
Why It Worked
✅ Relatable problem – A real issue every driver faces
✅ Fun, eye-catching animation – Kept viewers engaged
✅ Seamless brand integration – Matched Lucky Car’s style
✅ Optimized for multiple platforms – YouTube, Instagram, Snapchat
✅ Engaging sound design – Macjingle’s audio made it pop
✅ Clear CTA – Encouraged immediate bookings